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// Next case studyIlhem Taher Platform
// Case study
Ivory Fashions
E-commerce platform for fashion products with dynamic discount systems & payment gateway integrations.
Visit the live site- Client
- SheenValue
- My role
- Backend developer
- Period
- 2023 – 2024
- Stack
- Laravel, PHP Symfony, MySQL, Stripe, PayPal, My Fatoorah

// Overview
What this is
Ivory Fashions is an implementation of Sheen Store, a dynamic e-commerce platform specifically designed for fashion retailers. The system features dynamic discount systems, advanced inventory management, and comprehensive analytics to optimize sales and customer engagement.
// Results
What changed
- 25%
- Checkout reliability
// Problem
Challenges and solutions
The challenges
- C01Managing complex product variations with multiple attributes (size, color, material)
- C02Implementing a flexible discount system that could handle various promotion types
- C03Ensuring consistent user experience across different payment gateways
How I solved them
- S01Designed a flexible product attribute system with dynamic variant generation
- S02Created a rule-based promotion engine that could handle stackable discounts
- S03Developed a unified payment gateway interface for consistent checkout experience
// Scope
What it does
- Responsive product catalog with advanced filtering options
- Dynamic discount system with time-based and user-specific promotions
- Inventory management with size and color variants
- Multiple payment gateway integrations (Stripe, PayPal, My Fatoorah)
// Role
What I built
- Developed the backend system using Laravel & Symfony frameworks
- Implemented payment gateway integrations with Stripe, PayPal and My Fatoorah
- Developed the inventory management system with real-time stock updates
- Created the discount and promotion engine with configurable rules
// Stack
Technologies
LaravelPHP SymfonyMySQLStripePayPalMy Fatoorah
Built during my time at SheenValue. See the full role.